Toyota Tundra truck better because the TV shows it?
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TECH Resident
Joined: Nov 2005
Posts: 750
Likes: 21
Toyota Tundra truck better because the TV shows it? Taken from http://www.gminsidenews.com/forums/s...ad.php?t=46488
Lou Kaltenstein
President
Gene Norris Buick-GMC Trucks Inc./Norris Auto Group
18170 Bagley Rd
Middleburg Hts., Ohio 44130
There has been a lot of talk about Toyota Tundra's new ads and how
impressive they are. Here are some myths about their spots that I
have found and that should be refuted. Also, they are offering a
"IVC" type program on Tundra to help with sales.
I would guess all of you have seen the ad where the Tundra pulls a
trailer up a steep grade (a 'see-saw'), and then barrels down hill and
locks the brakes up just before the end of the ramp. Many of you have
commented on how well done the spot is visually. However, here are
the actual facts to share with people:
1. The V.O. at the beginning of the spot says...."It's tough
pushing 10,000 lbs up a steep grade". Myth: Toyota would like the
audience to believe the trailer is 10,000 lbs. Fact: It's a 5,000 lb
truck pulling a 5,000 lb trailer. A little slight of hand? You bet.
2. Then, on the way down the grade, the camera zooms in on the
brakes as the vehicles comes to a screeching halt just prior to the
end of ramp. Next time you see the ad....look for the 'mice type'.
It indicates the trailer is equipped with electric brakes.
Fact....the electric brakes stop the trailer -- not the truck. A
little slight of hand? You bet.
3. And why does Toyota have bigger brake pads? They need
them....their truck is heavier. Stopping distance between our truck
and theirs is virtually identical. And why does Toyota have a 6 speed
transmission? To improve their fuel economy....which is still 2 mpg
less than ours.
4. And don't forget....their big V8 has one axle ratio -- a
4.3. Suck fuel much? Our trucks offer several axle options to
optimize towing and fuel economy. Bottom line: OUR TRUCK IS BETTER!
Spread the word.......we can all make a difference.
President
Gene Norris Buick-GMC Trucks Inc./Norris Auto Group
18170 Bagley Rd
Middleburg Hts., Ohio 44130
There has been a lot of talk about Toyota Tundra's new ads and how
impressive they are. Here are some myths about their spots that I
have found and that should be refuted. Also, they are offering a
"IVC" type program on Tundra to help with sales.
I would guess all of you have seen the ad where the Tundra pulls a
trailer up a steep grade (a 'see-saw'), and then barrels down hill and
locks the brakes up just before the end of the ramp. Many of you have
commented on how well done the spot is visually. However, here are
the actual facts to share with people:
1. The V.O. at the beginning of the spot says...."It's tough
pushing 10,000 lbs up a steep grade". Myth: Toyota would like the
audience to believe the trailer is 10,000 lbs. Fact: It's a 5,000 lb
truck pulling a 5,000 lb trailer. A little slight of hand? You bet.
2. Then, on the way down the grade, the camera zooms in on the
brakes as the vehicles comes to a screeching halt just prior to the
end of ramp. Next time you see the ad....look for the 'mice type'.
It indicates the trailer is equipped with electric brakes.
Fact....the electric brakes stop the trailer -- not the truck. A
little slight of hand? You bet.
3. And why does Toyota have bigger brake pads? They need
them....their truck is heavier. Stopping distance between our truck
and theirs is virtually identical. And why does Toyota have a 6 speed
transmission? To improve their fuel economy....which is still 2 mpg
less than ours.
4. And don't forget....their big V8 has one axle ratio -- a
4.3. Suck fuel much? Our trucks offer several axle options to
optimize towing and fuel economy. Bottom line: OUR TRUCK IS BETTER!
Spread the word.......we can all make a difference.
I love how the brag about the huge hitch but fail to mention that it needs to be that big cince it is bolting up to a c-channel frame.
Or how they compare their largest, most powerful engine to the mainstream GM offering instead of the 6.2 or even 6.0.
Or the tiny rotor they show you on TV that is clearly not from a 1/2 ton GM even though that is who the ad is directed at.
Even the import biased magazines are putting the Chevy ahead of the Toyota, 3x so far.
Or how they compare their largest, most powerful engine to the mainstream GM offering instead of the 6.2 or even 6.0.
Or the tiny rotor they show you on TV that is clearly not from a 1/2 ton GM even though that is who the ad is directed at.
Even the import biased magazines are putting the Chevy ahead of the Toyota, 3x so far.
Staging Lane
Joined: Feb 2005
Posts: 57
Likes: 0
Okay guys,trust me,I sell new GMC's,and have seen the Toyota's.The GMC is twice the truck.If anyone wants a fast truck,drive a new Sierra Denali with the 6.2 V-8 and 6 speed automatic.You'd have to be retarded to say the Toyota is nicer than the Denali!
Also, Toyota wants to talk about trailering,does anyone know why they don't offer a 3/4 ton.....or a 1 ton?!PLEASE!!Toyota stands no chance in this battle.We also have a 5 year/100,000 mile factory warranty.
And besides trailering,power,and brakes,drive these trucks,guys.The GMC is WAAYY nicer riding,and way more comfortable.
So,as far as I'm concerned,Toyota can suck it.
Also, Toyota wants to talk about trailering,does anyone know why they don't offer a 3/4 ton.....or a 1 ton?!PLEASE!!Toyota stands no chance in this battle.We also have a 5 year/100,000 mile factory warranty.
And besides trailering,power,and brakes,drive these trucks,guys.The GMC is WAAYY nicer riding,and way more comfortable.
So,as far as I'm concerned,Toyota can suck it.
TECH Fanatic
Joined: Apr 2006
Posts: 1,207
Likes: 0
From: New Braunfels, TX
Yeah I just LOVE how they insinuate that the brakes from the competition are smaller...The one in the ad is either from an OBS Chevy or a Honda Ridgeline, neither of which are the Tundras competition.....
I like that they state that their truck has 381 hp. we have seen GM under rate their hp numbers. So personally I think toyota is overrating their hp numbers. I wanna see one of them on a dyno. 
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Motor Trend tested a 4wd 5.7L Toyota. 6.0 second 0-60. Had to use 4wd to get it to hook up. MPG suck though. GM needs to put the 6 speed in other trucks and SUVs besides 2500 and > and Denali's and Caddy's.
TECH Enthusiast
Joined: Nov 2004
Posts: 656
Likes: 0
From: Austin, TX
Originally Posted by mzoomora
I love how the brag about the huge hitch but fail to mention that it needs to be that big cince it is bolting up to a c-channel frame.
Or how they compare their largest, most powerful engine to the mainstream GM offering instead of the 6.2 or even 6.0.
Or the tiny rotor they show you on TV that is clearly not from a 1/2 ton GM even though that is who the ad is directed at.
Even the import biased magazines are putting the Chevy ahead of the Toyota, 3x so far.
Or how they compare their largest, most powerful engine to the mainstream GM offering instead of the 6.2 or even 6.0.
Or the tiny rotor they show you on TV that is clearly not from a 1/2 ton GM even though that is who the ad is directed at.
Even the import biased magazines are putting the Chevy ahead of the Toyota, 3x so far.
The only bad thing is, it doesn't matter what you or the mags say, people always believe what they see on TV.
Hopefully when more of the 6.0L and 6.2Ls make their way out there, poeple will see the truth.
Originally Posted by 2000 SILVERADO
The only bad thing is, it doesn't matter what you or the mags say, people always believe what they see on TV. Hopefully when more of the 6.0L and 6.2Ls make their way out there, poeple will see the truth.
Hopefully when more of the 6.0L and 6.2Ls make their way out there, poeple will see the truth.GM 6.0L + DOD + 6 speed = market success.
And if they implement more Cam in block VVT it will just be icing on the cake.
TECH Enthusiast
Joined: Aug 2003
Posts: 658
Likes: 0
From: Harrisburg, PA
Just in case anyone got to the party late....
Here are all the Toyota Tundra commercials discussed above.
TundraCommercial
Here are all the Toyota Tundra commercials discussed above.
TundraCommercial
Staging Lane
Joined: Feb 2005
Posts: 57
Likes: 0
jdustu,you're totally right.And one of the reasons that the Tundra doesn't do great in crash tests,is because it doesn't have a full-box frame.Instead,it's a 3 piece frame,which obviously makes it not as strong.Maybe they should advertise this?
Originally Posted by 00ws6spd
Rafeekee,if you're getting the new body style 07',the standard motor/tranny in the 2500HD is a 6.2 v-8 with a 6 speed automatic.It's an awesome setup.
http://www.edmunds.com/new/2007/chev...0hd/index.html
They list the standard motor as a 6.0L
Banned
Joined: Mar 2007
Posts: 13
Likes: 0
Originally Posted by 00ws6spd
Rafeekee,if you're getting the new body style 07',the standard motor/tranny in the 2500HD is a 6.2 v-8 with a 6 speed automatic.It's an awesome setup.
I'm not in the truck market yet...but I was just stating that would be my decision. I'm not sure how I feel about the new 07' styling.
12 Second Club
Joined: Sep 2005
Posts: 4,273
Likes: 0
From: Bucks County, Pa.
Originally Posted by Rafeekee
I'm glad I wasn't the only one who thought those commercials where a bit "far-fetched" from the actual truth. The tests they show made me laugh.
I'd take a 2500 HD 6.0 over a Toyota Tundra anyday....
I'd take a 2500 HD 6.0 over a Toyota Tundra anyday....
