Holden Confirms Commodore Will Return To the US Under Chevrolet
11-25-2010, 11:39 AM
#61
One of the big problems with the Nova nameplate is that there is a large portion of the population that speaks Spanish. In many Latin-based languages, "no va" translates to "doesn't go". Would you buy a car that had the name "Stationary" or "Still"? Therein lies the problem.
Like I said earlier, it's a new car, give it a new name. Don't try to sell it as something that it isn't.
Like I said earlier, it's a new car, give it a new name. Don't try to sell it as something that it isn't.
11-25-2010, 11:52 AM
#62
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One of the big problems with the Nova nameplate is that there is a large portion of the population that speaks Spanish. In many Latin-based languages, "no va" translates to "doesn't go". Would you buy a car that had the name "Stationary" or "Still"? Therein lies the problem.
Like I said earlier, it's a new car, give it a new name. Don't try to sell it as something that it isn't.
Like I said earlier, it's a new car, give it a new name. Don't try to sell it as something that it isn't.
I've had about enough of not getting things or "making adjustments" to accomodate those that can't understand English. I have a lot of friends that are primarily Spanish speaking US citizens, but they have ALL learned at least enough English to be able function day to day. Likewise, I know enough Spanish to get by and would not expect to be "catored to" in a Spanish speaking country.
11-25-2010, 12:24 PM
#63
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One of the big problems with the Nova nameplate is that there is a large portion of the population that speaks Spanish. In many Latin-based languages, "no va" translates to "doesn't go". Would you buy a car that had the name "Stationary" or "Still"? Therein lies the problem.
Like I said earlier, it's a new car, give it a new name. Don't try to sell it as something that it isn't.
Like I said earlier, it's a new car, give it a new name. Don't try to sell it as something that it isn't.
It's no different than the word "carpet". Nobody ever thinks that term means a Car Pet.
11-25-2010, 04:57 PM
#65
One of the big problems with the Nova nameplate is that there is a large portion of the population that speaks Spanish. In many Latin-based languages, "no va" translates to "doesn't go". Would you buy a car that had the name "Stationary" or "Still"? Therein lies the problem.
Like I said earlier, it's a new car, give it a new name. Don't try to sell it as something that it isn't.
Like I said earlier, it's a new car, give it a new name. Don't try to sell it as something that it isn't.
ford had the 500, and not many were sold. when name was switched to Taurus it sold like crazy,
GM got rid of grand prix and G8 sold slow, it sold be not crazy like grand prix,
GM got rid of grand am and got g6, which also sold slow to begin with. now it sells crazy becuase it has been out for like 5 years.
tolday companies cant wait 5 years for it to sell crazy, they need to sell right now.
11-25-2010, 05:08 PM
#66
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One of the big problems with the Nova nameplate is that there is a large portion of the population that speaks Spanish. In many Latin-based languages, "no va" translates to "doesn't go". Would you buy a car that had the name "Stationary" or "Still"? Therein lies the problem.
Like I said earlier, it's a new car, give it a new name. Don't try to sell it as something that it isn't.
Like I said earlier, it's a new car, give it a new name. Don't try to sell it as something that it isn't.
11-25-2010, 10:39 PM
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If they get the styling and performance *just right* on this new V8 RWD sedan, I think the Chevelle badge would be an asset, even as a 4-door. But if they go with a name like that, it needs an aggressive American look, like the Charger, not the euro-esque look of the GTO.
11-26-2010, 12:36 AM
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11-26-2010, 09:51 AM
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Just sayin' naming this car has no more to do with it's sales or success than naming your pet
11-26-2010, 11:58 AM
#76
Douchebag On The Tree
Now when you take those results and add to the fact that people have emotional attachments with automobiles, especially sporty ones, you can see how important the right name is. Using the wrong name can be very polarizing to many buyers.
Now, IF they do call this car Chevelle then they really need to hit it out of the park with styling. That picture on page one will definitely not cut it...it'll be 04-06 all over again. Maybe GM could even contract some Mopar designers.
11-26-2010, 01:22 PM
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11-26-2010, 01:58 PM
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yes.
Actually product name for anything, not just cars, has a massive influence on sales. You could put corn flakes in your own box with a design modeled after a brown paper bag and call them Turd Flakes, then put the same picture of the cereal on the front and even put them on the shelf right next to regular corn flakes and see which sells more.
Now when you take those results and add to the fact that people have emotional attachments with automobiles, especially sporty ones, you can see how important the right name is. Using the wrong name can be very polarizing to many buyers.
Now, IF they do call this car Chevelle then they really need to hit it out of the park with styling. That picture on page one will definitely not cut it...it'll be 04-06 all over again. Maybe GM could even contract some Mopar designers.
Actually product name for anything, not just cars, has a massive influence on sales. You could put corn flakes in your own box with a design modeled after a brown paper bag and call them Turd Flakes, then put the same picture of the cereal on the front and even put them on the shelf right next to regular corn flakes and see which sells more.
Now when you take those results and add to the fact that people have emotional attachments with automobiles, especially sporty ones, you can see how important the right name is. Using the wrong name can be very polarizing to many buyers.
Now, IF they do call this car Chevelle then they really need to hit it out of the park with styling. That picture on page one will definitely not cut it...it'll be 04-06 all over again. Maybe GM could even contract some Mopar designers.
11-26-2010, 10:10 PM
#79
Sick of GM Gimmick cars... Obviously I'm in the minority here, but I'm tired of GM coming out with these gimmick cars like the GTO, G8, Solstice, and even the entire Saturn division. I'd rather they spend their time and money focusing on and improving the core product. A nice sport version of the Malibu, Equinox, and Cruze would do more for the bottom line. Save the money and look at coming out with a sedan based on the current Camaro platform or the upcoming Epsilon II platform.
I like performance cars just like everyone else on this platform but an imported RWD sedan from Australia has already been done (twice) and failed. I think if GM had just come out with a better Grand Prix rather than the G8, Pontiac may have survived.
I like performance cars just like everyone else on this platform but an imported RWD sedan from Australia has already been done (twice) and failed. I think if GM had just come out with a better Grand Prix rather than the G8, Pontiac may have survived.
11-26-2010, 11:02 PM
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Pontiac was already a dying brand by the time G8 hit the scene. The G8 was a great car given to an otherwise not great brand.