major torque arm problem...
The cost also incorporates advertising, sales reps, marketing, promotional items etc etc etc.
Open up a magazine, and look at who has ads in the magazines, those aren't cheap. Look at who's at the big shows with big tents and trailers, those aren't cheap either. Then there is support staff, that adds to the cost of selling products as well. The cost needs to incorporate the salary for the person who answers phones and takes orders, and then there is the person that puts your order together and does the shipping. Now, add in technical staff as well as people who do R&D.
In smaller companies, one person could wear many hats. He could be the guy who answers the phone, takes your order, builds your part, then ships it to you and answers your technical questions, but at a certain point, demand grows, and they hire people so he can focus on doing more of one thing than all those other things.
Even look at this site, it costs money to advertise and be on here. So when it comes to pricing, you can't just look at it and say it has $25 in materials, and $35 in labor, and $10 for cost of the time on the machinery so it should cost $70 plus profit.
The cost also incorporates advertising, sales reps, marketing, promotional items etc etc etc.
Open up a magazine, and look at who has ads in the magazines, those aren't cheap. Look at who's at the big shows with big tents and trailers, those aren't cheap either. Then there is support staff, that adds to the cost of selling products as well. The cost needs to incorporate the salary for the person who answers phones and takes orders, and then there is the person that puts your order together and does the shipping. Now, add in technical staff as well as people who do R&D.
In smaller companies, one person could wear many hats. He could be the guy who answers the phone, takes your order, builds your part, then ships it to you and answers your technical questions, but at a certain point, demand grows, and they hire people so he can focus on doing more of one thing than all those other things.
Even look at this site, it costs money to advertise and be on here. So when it comes to pricing, you can't just look at it and say it has $25 in materials, and $35 in labor, and $10 for cost of the time on the machinery so it should cost $70 plus profit.
Glenn ***
Sales Tech
www.bmrsuspension.com
813.986.9302

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