The Masters Of Badge Engineering Are At It Again: Meet The Pontiac Coba... G5
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The Masters Of Badge Engineering Are At It Again: Meet The Pontiac Coba... G5
http://www.autoblog.com/2006/07/28/g...arrives-as-g5/
CHRIST!! My posts are usually pretty long and descriptive. I usually have something to say and offer my 2 cents regarding the topic. In this case I'm ******* speechless. Were dealers getting it in the *** THAT bad that GM had to go back on it's promise to NOT bring the Canadian market Pontiac Pursuit to the states? Apparently. 148-hp 2.2-liter and 173-hp 2.4-liter fours for anyone who gives a ****. And no Cobalt SS Supercharged equivalent as of yet. If I'm any good at guessing I'd say the turbo 2.0L ecotec from the Solstice GXP and Sky Redline get dropped under the hood of a refreshed Cobalt (replacing the blown version) in a few years. Whether or not Pontiac has a proper distinguished entry level vehicle by then is up in the air but my guess is it gets the turbo motor at the same time.
CHRIST!! My posts are usually pretty long and descriptive. I usually have something to say and offer my 2 cents regarding the topic. In this case I'm ******* speechless. Were dealers getting it in the *** THAT bad that GM had to go back on it's promise to NOT bring the Canadian market Pontiac Pursuit to the states? Apparently. 148-hp 2.2-liter and 173-hp 2.4-liter fours for anyone who gives a ****. And no Cobalt SS Supercharged equivalent as of yet. If I'm any good at guessing I'd say the turbo 2.0L ecotec from the Solstice GXP and Sky Redline get dropped under the hood of a refreshed Cobalt (replacing the blown version) in a few years. Whether or not Pontiac has a proper distinguished entry level vehicle by then is up in the air but my guess is it gets the turbo motor at the same time.
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That looks vaguely familiar..........
Why can't GM just make different vehicles? The trucks and SUV's are all the same, most of the sedans are the same, why can't they do something origional. even the Solstice was rebadged three different ways in a heartbeat. GM needs to lose some brands so it doesn't have to do this. It is probably what is dragging them down so bad.
Oh and for comparison.....
the "G5"
and the Cobalt
EDIT: I didn't realize just how close those two cars were until I posted this. The ONLY thing that seems to be different is the grille. The headlights, lower grill, mirrors, EVERY STINKING BODY PANEL, and even the wheels look EXACTLY ALIKE! Bad GM
Why can't GM just make different vehicles? The trucks and SUV's are all the same, most of the sedans are the same, why can't they do something origional. even the Solstice was rebadged three different ways in a heartbeat. GM needs to lose some brands so it doesn't have to do this. It is probably what is dragging them down so bad.
Oh and for comparison.....
the "G5"
Originally Posted by bruddah_man_matt
EDIT: I didn't realize just how close those two cars were until I posted this. The ONLY thing that seems to be different is the grille. The headlights, lower grill, mirrors, EVERY STINKING BODY PANEL, and even the wheels look EXACTLY ALIKE! Bad GM
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Did anyone really expect badge enginerring to stop ASAP!!!!!!! NO!!!!!!!! It going to stop as of the next product cycle, when all divisions will have their own cars. Good grief quite complaining.
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I do believe this is a stop-gap vehicle until something completely new (Kappa-based maybe?) takes its place in a few years.
With the numbers the Cobalt is selling at now, and looking at how the old Sunfire sold in relation to the old Cavalier, this car should easily generate an additional 60K in annual volume for Pontiac.
Anyway you look at it, 60,000 cars sold beats 0 cars sold.
60K increased volume at $1500 profit per car (a figure that should be easily attained), that's an additional $90 Million added to the bottom line.
$90 Million profit VS $0. Easy choice.
(Subtract of course the costs of developing the G5, which obviously were next to nothing.)
With the numbers the Cobalt is selling at now, and looking at how the old Sunfire sold in relation to the old Cavalier, this car should easily generate an additional 60K in annual volume for Pontiac.
Anyway you look at it, 60,000 cars sold beats 0 cars sold.
60K increased volume at $1500 profit per car (a figure that should be easily attained), that's an additional $90 Million added to the bottom line.
$90 Million profit VS $0. Easy choice.
(Subtract of course the costs of developing the G5, which obviously were next to nothing.)
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Originally Posted by Pontiacdreamin
Did anyone really expect badge enginerring to stop ASAP!!!!!!! NO!!!!!!!! It going to stop as of the next product cycle, when all divisions will have their own cars. Good grief quite complaining.
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Doesn't bother me, I actually like having CHOICES of simple appearance differences of the same vehicle. Hello, Camaro and Firebird for the last four decades. Each was the same, but also unique. I like having choices, don't see the problem you guys are bitching about.
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It's very lame and GM is cannabalizing their own sales by doing it. The midsize SUVs and minivans is proof enough. They compete with each other more than they do the foreign competition.
Hope you guys like the Saturn Outlook too, they're probably going to end up reskinning it at least four different ways to satisfy all their dealers.
Hope you guys like the Saturn Outlook too, they're probably going to end up reskinning it at least four different ways to satisfy all their dealers.
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Badge engineering in itself isn't so bad, the Camaro and Firebird are examples of it done well. The G5 and Cobalt are not. The Camaro and Firebird look completely different and the G5 and Cobalt are IDENTICAL TWINS! It would be different if they at least attempted to change the sheet metal, but it is a carbon freaking copy. I bet the interior is the same too, stitch for stitch.
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Originally Posted by Nine Ball
Doesn't bother me, I actually like having CHOICES of simple appearance differences of the same vehicle. Hello, Camaro and Firebird for the last four decades. Each was the same, but also unique. I like having choices, don't see the problem you guys are bitching about.
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Originally Posted by TriShield
It's very lame and GM is cannabalizing their own sales by doing it. The midsize SUVs and minivans is proof enough. They compete with each other more than they do the foreign competition.
Hope you guys like the Saturn Outlook too, they're probably going to end up reskinning it at least four different ways to satisfy all their dealers.
Hope you guys like the Saturn Outlook too, they're probably going to end up reskinning it at least four different ways to satisfy all their dealers.
#14
GM has done this ever since the 60s with the
firebird/camaro
gto/chevelle/442/skylark
sunbird-sunfire/cavalier
T1000/chevette
could go on but you get the point. what has changed?
firebird/camaro
gto/chevelle/442/skylark
sunbird-sunfire/cavalier
T1000/chevette
could go on but you get the point. what has changed?
Last edited by RedZoutlaw; 07-31-2006 at 12:34 AM.
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Originally Posted by RedZoutlaw
GM has done this ever since the 60s with the
firebird/camaro
gto/chevelle/442/skylark
sunbird-sunfire/cavalier
T1000/chevette
could go on but you get the point. what has changed?
firebird/camaro
gto/chevelle/442/skylark
sunbird-sunfire/cavalier
T1000/chevette
could go on but you get the point. what has changed?
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Originally Posted by Nine Ball
I agree that GM could have shown a little (a lot?) more creativity, but is it really worthwhile to gripe about having choices of any kind? Could be worse, no choices.
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Originally Posted by TriShield
GM doens't garner any consumer respect by doing this. It's another nail in the coffin and their reputation with a public they have to be concerned about winning over if they're ever to make a turnaround.
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Originally Posted by Nine Ball
Doesn't bother me, I actually like having CHOICES of simple appearance differences of the same vehicle. Hello, Camaro and Firebird for the last four decades. Each was the same, but also unique. I like having choices, don't see the problem you guys are bitching about.